C‑Screens Creates Wimbledon Watch‑Along at Borough Yards
In 2023, we worked with Borough Yards to transform their space over the summer. Their goal was to drive footfall from the bustling Borough Market, over to the new and vibrant retail area within Stoney Street.

Throughout the Wimbledon Championships we worked with the site team to enliven the space, delivering the perfect screen solution and location to market the event to the passing footfall.
We created a charming and atmospheric space that drew people in to sit and soak in the sunshine, grab a refreshing drink and enjoy the tennis.
In 2024, we returned, crafting a brilliant new space for Borough Yards in a brand-new location. The success of our 2023 space was evident in the interest sponsors showed in our new site.
We delivered the screen and implemented long-term permanent arial solutions for future years. Avios came on board to Sponsor the screen and with the Borough Yard site team, we joined together to design a stunning getaway where consumers could sit back, relax and watch Wimbledon.

